Telemundo Goes HD

Telemundo, the NBC Universal-owned Spanish-language network, will start broadcasting in high-definition beginning in April.

Telemundo said it would be the first Spanish-language network to offer HD content both at the local and network levels. (A rep for competing Spanish-language network Univision did not immediately return a call inquiring about its HD plans).

Telemundo said its first Spanish-language broadcast would be the 2009 Billboard Latin Music Awards on April 23, 2009, after which the network will gradually roll out its HD broadcast offerings for prime-time novelas, sports broadcasts and specials. 

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