Sprinklr plans to go public by second quarter 2015, a source close to the situation told Adweek.
The New York City-based company this week announced a $40 million fundraising round led by Iconiq Capital, a wealth management firm with a long list of high-profile clients. Sprinklr, which develops social media infrastructure for brands like Verizon, Wynn Resorts and American Express, has doubled in value since it raised $17.5 million in October. At that time, it was valued at nearly $250 million, but now it has raised money at more than a $500 million valuation, a source told Adweek.
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