How the United Nations Is Using Virtual Reality to Boost Global Diplomacy

Modern storytelling comes to life

During the United Nations' 70th General Assembly last week, the U.N. attempted to bridge the gap between world leaders and Syrian refugees with a mix of virtual reality, documentary-style videos and good, old-fashioned conversation. It's an example of modern storytelling on one of the world's biggest stages that tech-minded marketers could learn from.

Past security checks and inside the United Nations' New York headquarters, a pop-up digital portal transported thousands of U.N. delegates, staff and visitors to the Za'atari refugee camp near the Jordan-Syria border.

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