After Rocket Fuel, Criteo Carries on Ad Tech IPO Momentum

Shares jump nearly 30 percent in public debut

Criteo’s ambitious stock offering followed the successful ad tech path already blazed by Rocketfuel last month.

Today, after seeing robust demand from investors to buy shares in its public offering, Criteo’s stock jumped  from $31 to $45. The stock is now at $39, closer to a 25 percent rise, settling down since it shot up at the start of the day. At the current stock price, Criteo is valued at about $2.15 billion. Currently, the company is worth about $2.3

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