Hearst, Dr. Oz Launching Magazine in 2014

Not just a 'health' magazine, says Oz

Hearst Magazines’ collaboration with Dr. Mehmet Oz—also known as the worst kept secret in the publishing industry—has finally been made official. Today, Hearst announced plans to launch a Dr. Oz-branded lifestyle magazine, with a test issue hitting in early 2014.

With the new launch, Hearst is hoping to replicate the success of its two most recent (and similarly TV-branded) magazine debuts, Food Network Magazine in 2008 and HGTV Magazine in 2011. Since then, both magazines have continued to dominate at the newsstand.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in