Bonnier Sells Snow Sport Titles to Active Interest Media

Continues paring of the company

Bonnier Corp. is taking another whack at its portfolio again, selling its Mountain Group to enthusiast publisher Active Interest Media. CEO Dave Freygang said that selling the group, consisting of snow sport titles Ski and Skiing and Warren Miller Entertainment, would let Bonnier focus on its businesses in California, New York and Florida.

When the financially minded Freygang became chief executive in January, insiders expected some tough decisions to be made at the Swedish-owned Bonnier as the weak ad climate has put pressure on print advertising.

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