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Saatchi & Saatchi’s New York global headquarters is expanding its account-management and creative ranks to oversee incoming business, including Procter & Gamble oral care, and General Mills’ Pillsbury and Folgers.
This week, 40-50 staffers from the dismantled D’Arcy Masius Benton & Bowles arrive at Saatchi [Adweek, Feb. 17], along with the P&G and General Mills business. One of the new additions is Maureen Moore, a former managing director at D’Arcy in New York who was appointed global equity director on P&G beverages.
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