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Mcgarrybowen is on a tear. Winning Sears and last week Burger King in the span of eight days is a major coup for the agency, which still prides itself on being a giant killer despite it now being bigger than many of its rivals.
And the agency isn’t resting. Final pitches in United’s creative and media review are next month, and mcgarrybowen is in the hunt there as well. United’s business represents about $7 million in revenue, so should mcgarrybowen win, it will have gained about $40 million from three brands in less than two months.
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