JCPenney One of 10 Brands Predicted to Die in Next Year

Volvo, WNBA, Martha Stewart Living, Nook also named

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As new brands are brought to life in the evolution of various verticals, others will inevitably give up the ghost. While obsolesence related to industrial shifts is the No. 1 killer of outdated concepts or companies, other factors may guide the executioner's hand, including failure to innovate, cash flow issues and heavy competition.

Each year, 24/7 Wall St. identifies 10 important brands sold in America that it predicts will disappear within a year's time. This year’s list reflects the brutally competitive nature of certain industries.

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