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National Wine Day, National Donut Day, National Pretzel Day—name the food or drink, and there's a "holiday" (and marketing campaign) celebrating it. Case in point: Sunday is National Jerky Day, which was created in 2012 by meat snack company Jack Link's. This weekend, Jack Link's will celebrate Jerky Day for the fifth year in a row by hosting the "Ultimeat Meatathon," a jerky-filled obstacle course at the Northside Festival in Brooklyn.
The obstacle course includes a maze made of meat and a jerky climbing wall.
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