How the Food & Wine Classic Became America’s Hottest Festival

Dining and drinking with celebrities at 8,000 feet

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

With 11 restaurants in three countries, a trio of cookbooks and multiple TV appearances, Marcus Samuelsson—the celebrity chef whose grandmother started him cooking at the age of 6—has lots of memorable experiences in the kitchen. But among his favorite is the night he cooked leftovers.

It was three years ago, on a Sunday night after a long day Samuelsson had already spent cooking, and in his company were several other bright stars in the culinary constellation: Food Network host and Eataly impresario Mario Batali, urban-western cuisine progenitor Tim Love and Spain-born José Andrés, the chef credited with popularizing small plates in America—four famous chefs on a Sunday night with no place to go.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in