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Goodby Silverstein & Partners has resigned its remaining Hewlett-Packard business, ending a 16-year working relationship that created iconic campaigns like “The Computer Is Personal Again” and “Everything Is Possible.”
“We’ve decided to move on and give another agency a chance,” confirmed Rich Silverstein, GSP’s co-founder and co-chairman.
HP has gone through a decade of management turmoil, ousting three CEOs in the past six years, with the company’s newest chief, former eBay chief executive Meg Whitman, named to the job in September.
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