Sports marketing leaders from State Farm, the Golden State Warriors, the NBA and more will join ADWEEK Brand Play on May 9 to unpack the trends, techniques and tools you need to break into the space. Register for your virtual pass.
YouTube released a new Culture and Trends Report at Cannes Lions Monday that examined how people used video to connect and find community during the pandemic and zeroed in on three key trends for marketers.
Google product marketing manager for YouTube ads marketing Gina Shalavi wrote in a blog post, “Feeling connected is a core human need, and the rapid adoption of video as a tool to help meet that need shows how indispensable this medium has become for so many people.
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