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YouTube noted the increasing interplay between short-form and long-form content on its platform when it released its latest Culture & Trends Report at Cannes Lions last month, and that interplay shows no signs of slowing.
The Google-owned video site said Thursday that YouTube Shorts containing content that was sampled from long-form videos generated more than 100 billion views in April.
YouTube Shorts have been averaging 30 billion views per day, up roughly 400% year over year, and more than 1.5