With Its Recent Launch, Semafor Is Rising to Meet the Current Media Moment

The new publisher aims to disrupt the polarization and information overload of the news cycle

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The media landscape is at an inflection point, but it’s also ripe for innovation.

In 2022, global audiences share more consumer frustrations than ever. So do brands, clients and partners. All are looking for new opportunities and fundamental change. Enter a new wave of media organizations looking to create solutions to some of our industry’s most challenging issues.

Semafor’s chief revenue officer, Rachel Oppenheim, stopped by Adweek’s Publishing Week for a chat with media editor Lucinda Southern about the mechanics of building a media operation from scratch, innovating to meet the extraordinary moment we’re in and where the industry is headed.

Navigating digital media’s choppy waters

Digital news startup Semafor launched on Tuesday.

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