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The digital media company Vox Media, which houses editorial titles including Vox, New York Magazine and Thrillist, is discontinuing its business of licensing its content management system, Chorus, to publishers, Adweek has learned.
Chorus, which has six clients currently, will no longer take on new customers and will not renew its existing contracts, according to a person familiar with the business. Current clients will have 18 months to migrate off of the platform.
“Vox Media has made the decision to wind down our Chorus SaaS business to better focus our company’s resources on supporting our industry-leading editorial brands, and where we see opportunities for immediate and long term growth,” said a spokesperson for Vox Media.
“We are incredibly proud of what we built with the business, and are working closely with current customers of the SaaS business to migrate off of Chorus.
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