Uber Eats Introduces New Ad Offer During Super Bowl With Paramount+ an Advertiser

The Big Game will see the roll out of its post-checkout in-app ads for brands

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Tech delivery service Uber Eats is to launch a new post-checkout ad service during the Super Bowl, which will allow brands to promote services and products while they await their order delivery with Paramount+, one of the first advertisers.

The first ads will begin to roll out within the Uber Eats app during the Big Game to capitalize on an expected surge in demand from consumers watching the Super Bowl. Last year, it saw a spike in orders of 20% in the U.S.

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