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The money is rolling in briskly at Twitter these days, but they’re having a tough time getting more folks on the platform.
Ned Segal, the company’s CFO, said that advertisers increased their spend on Twitter with the return of live events like sports. Segal said the company has also “made progress on our brand and direct response products, with updated ad formats, improved measurement, and better prediction.”
Twitter also announced it had delayed the rollout of its revamped app install ad offering, called MAP, until 2021.
During the quarter, Twitter brought in a walloping $936 million in revenue in the third quarter of 2020, up 37% since last quarter’s disappointing $683 million and up 14% year over year.
Despite
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