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Twitter followed up January’s acquisition of newsletter publishing platform Revue with another foray into the world of journalists, publishers and writers, scooping up Scroll, which enables people to read articles without ads, popups and other distractions.
Scroll works on a membership model and helps readers avoid ads and the like by sharing the proceeds of those memberships with partner sites in exchange for that ad-free experience, counting big names among its partners including The Atlantic, BuzzFeed, The Daily Beast, Insider, Mother Jones, The Onion, The Philadelphia Inquirer, The Root, USA Today and Vox.
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