Twitter: Almost 800M Tweets About Gaming Were Sent in Q1 2022

Genshin Impact was the most-talked-about title

Get the scoop from strategic media pros at Disney, YouTube and more just in time for upfront season at Convergent TV, March 21–22. Learn more.

Twitter analyzed gaming-related chatter on its platform in the first quarter of 2022, and it found that the three-month period was the biggest quarter to date for the topic. The social network said almost 800 million tweets about gaming were shared during the quarter, up 52% year-over-year and 12% from the fourth quarter of 2021.

Twitter said these tweets were sent by 48 million unique users, an increase of 12% year-over-year and 7% from Q4 2021.

Worldwide,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in