TikTok Shares ‘Free to Be You #ForYourPride’ Pride Month Plans

TikTok is helping its community celebrate Pride Month with its “Free to Be You #ForYourPride” initiative, which includes live music and events, new creative effects and the naming of the second annual LGBTQ+ TikTok Trailblazers. The video creation platform said in a blog post, “This year, TikTok is celebrating Pride Month with a unifying, global rallying cry: Free to be. Free to be you in any and all spaces, free to evolve into the person you are supposed to be, free to create content without judgment, free to take the time to understand other people’s experiences—free to live authentically you. This Pride Month, we want you to feel empowered and free to be you, #ForYourPride.” Special musical performances and community-building events will be available on the Discover page throughout the month. The Thrive with Pride Concert, in partnership with LA Pride, will take place Thursday, June 10 at 7 p.m. PT/10 p.m. ET, with performers set to include Love Bailey, Charli XCX, host Benito Skinner (aka BennyDrama), Vincint and Gia Woods. And the first ever global TikTok Pride March—a live fundraising event spanning 12 hours across 24 different programs from around the globe, including Brazil, Japan, Singapore, South Korea and the U.S.—kicks off June 24 at 9 a.m. PT/6 a.m. ET. Nine new creative effects will be introduced throughout June to help creators celebrate and share stories of the LGBTQ+ community: Pride Flag Sky AR, Pride Glittery, Pride Lighting, Pride Rainbow Cheeks, Pride 3D Lashes, Pride Time Warp, Rainbow Curtain, Rainbow Hair and Rainbow Trail. Rainbow Trail TikTok will donate $500,000 to organizations that support the LGTBQ+ community, including Born This Way Foundation, GLAAD, It Gets Better Project, Trans Lifeline, The Trevor Project and True Colors United. Finally, the company shared the list of its second annual LGBTQ+ TikTok Trailblazers: @antonibumba (they/them): Antoni Bumba is an iconic content creator, best known for dominating multiple TikTok niches including pop culture comedy, astrology and spirituality, as well as queer beauty and New York City culture.@brycexavier (he/him): Bryce Xavier is a music creator and actor known for his hit single, “Bus Ride Away,” which has been featured across TikTok and Spotify’s Fresh Finds POP, New Music Friday and Label Radar, as well as charted in the top 10 on multiple charts.@coyletwins (he/him and she/her, he/him and she/her): Twins Luca Coyle and Cooper Coyle are the Coyle twins by day and drag queens Sugar and Spice by night.@geronimo.warrior (he/him): Geronimo Louie is an indigenous person from the Chiricahua Apache band and the Navajo Nation. He identifies as “two-spirit” or “indigenous queer” and brings indigenous peoples issues to light.@jaydemcfarlane (she/her): Jayde Mcfarlane is a social media influencer who has gained a large following on TikTok by sharing her life as a trans woman of color with confidence, authenticity and humor.@jessesulli (he/him): Jesse Sulli is a transgender father who shares his journey going from mom to dad and raising his 12-year-old daughter, Arlo.@kennethpabon (he/him): Kenneth Pabon is emblematic of a generation that embraces exactly who they are. He is strong in his beliefs, confident in his style and unabashedly himself. His videos will make you laugh, all while giving you the tools and confidence to be an icon yourself.@lkbphotography_ (she/her and she/her): Lisa Brezinski and Pope are social media personalities, businesswomen and popular TikTok creators best known for their dark aesthetic, unique style and inclusive POV videos.@mechanicshopfemme (she/her): Chaya Milchtein is an educator and journalist with a flair for explaining complicated automotive concepts to everyday people and a passion to provide automotive industry education for people often left out of these spaces.@mschanggifted (she/her): Growing up in a small town in Georgia gave Jere Chang a zest for the outdoors and desire to educate those unfamiliar with the LGBTQ+ community.@rjchumbley (he/they and he/they): The Goddess Boys, R.J. Chumbley and Adrian Patterson, are a dynamic duo known for their work in makeup and fashion.@sedonerrr (she/they): Sedona Prince is a 21-year-old collegiate basketball player at the University of Oregon.@sethsanker (he/they): Seth Sanker is a photographer and fashion content creator living in Southern California. He is a proud first-generation Asian American and a gender non-conforming male who believes fashion has no gender.@spencer2TheWest (he/him): Spencer West is a gay disabled motivational speaker, content creator, author and activist. After losing both legs from the pelvis down at the age of five, Spencer has tackled challenge after challenge, learning to navigate a world set against those with disabilities.@stapleyourmouthshut (he/she/they): Alex Renee is a 17-year-old LGBTQ+ content creator who began their TikTok journey making POVs and is now popular for “masculine to feminine“ transition videos.

Diversity, Equity and Inclusion

TikTok Shares ‘Free to Be You #ForYourPride’ Pride Month Plans

The video creation platform named its second annual LGBTQ+ TikTok Trailblazers

David Cohen

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David Cohen