TikTok Brings Back Small Gestures in a Big Way for the Holiday Season

Users can share up to three free gifts from the video creation platform’s brand partners

The video creation platform debuted Small Gestures in April TikTok

TikTok kicked off a new edition of its Small Gestures initiative for the holiday season.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.