Newsletters

The Information Launches Newsletters to 'Super-Serve' Readers and Deeply Report on Niche Areas

The tech publisher's newsletter open rates fall between 30% to 40%

The Information prides itself on
The Information prides itself on "going deep." The Information, Getty Images
Headshot of Mark Stenberg
By Mark Stenberg

March 10, 2021

Introducing the Adweek Podcast Network. Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts.

While tech publisher The Information has stirred up press for two newsletter launches this week, subscribers can revel in the fact that it also plans to debut “a few dozen more” newsletters on niche topics in the coming months.

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Headshot of Mark Stenberg

Mark Stenberg

Mark Stenberg is Adweek's senior media reporter.

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