The Information Launches Newsletters to ‘Super-Serve’ Readers and Deeply Report on Niche Areas

The tech publisher's newsletter open rates fall between 30% to 40%

The Information prides itself on
The Information prides itself on "going deep." The Information, Getty Images

While tech publisher The Information has stirred up press for two newsletter launches this week, subscribers can revel in the fact that it also plans to debut “a few dozen more” newsletters on niche topics in the coming months.

@markstenberg3 mark.stenberg@adweek.com Mark Stenberg is Adweek's media reporter.
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