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In its first-ever NewFronts presentation, the digital video company Tastemade announced Thursday afternoon the launch of its fourth network, Tastemade Home—a new partnership with measurement company iSpot and a slate of 27 new original series.
The media company has specialized in producing video content for digital and social platforms since its launch in 2012, giving it a headstart in the scramble for dominance in the increasingly crowded space of connected television. In 2021, its streaming revenue grew 70% year over year, according to Jeff Imberman, head of global sales and brand partnerships.