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Hoping to bring its audience a more interactive experience with music and artists, Spotify has launched its own gaming interface on Roblox, Spotify Island. According to Spotify, it’s the first music streaming platform with a presence on Roblox.
The island is meant to be an interactive place for fans and artists to connect, play and explore Roblox. Users will also have access to music and artist exclusives, according to the streaming platform.
Spotify also announced it’s partnering with musicians like K-Pop artists Sunmi and Stray Kids on the platform where their virtual merchandise, or verch, is sold to fans and bought through Roblox’s currency Robux.
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