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People are excited about vaccines being distributed, pandemic restrictions being lifted and normal activities resuming—Snapchatters even more so than others.
Snap Inc. shared new data from GroupSolver, which found that Snapchatters are outpacing non-Snapchatters in post-pandemic activities including eating at restaurants (45% versus 41%), shopping in-person (40% versus 29%), attending movies or plays (37% versus 25%) and going to major events (35% versus 37%).
A total of 85% of Snapchatters said they would use the application the same or even more post-pandemic.
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