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Snap Inc. introduced the Snapchat Sounds Creator Fund Thursday, calling the initiative its first creator fund specifically designed to support emerging and independent artists who distribute their music on DistroKid and inspire content creation on Snapchat.
The company said that since it rolled out Snapchat Sounds in October 2020, more than 2.7 billion videos have been created with music from Snapchat Sounds, tallying over 183 billion views.
The Snapchat Sounds Creator Fund is open to U.S.-based creators 16 and older, with parental consent if applicable, and detailed terms are available here.
Artists who are signed to Snap’s music label and publisher partners currently monetize their content via the platform’s label and publishing licensing deals, and Snap said the Snapchat Sounds Creator Fund is a separate grant program geared toward helping emerging, independent artists produce quality content and build their brands, adding that it is seeking to recognize creators who are driving trends and...
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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