Snapchat Rolls Out Black Excellence Bitmoji, Creative Tools, Lenses for Black History Month

'Kaepernick vs. The World' will debut on Discover Feb. 6

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

Snapchat is marking Black History Month with a host of in-application features and tools honoring the theme of Black excellence.

Snapchatters will have access to Bitmoji, creative tools and lenses highlighting the creativity of Black artists and lens creators on the platform.

Black History Month content from publishing partners including NBC News, with “Stay Tuned,” will be added to Snapchat’s Discover platform.

Snap Original “The World,” produced by Complex, will also return to Discover for its third season.

The

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in