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What’s in a name? Plenty, if the name is Spectacles, and the parties arguing over the moniker are Snap Inc. and the U.S. Patent and Trademark Office.
Snap filed a complaint in the U.S. District Court for the Central District of California Wednesday, claiming that the PTO was wrong in denying its trademark application for its Spectacles camera sunglasses and saying the word is a generic term for smart glasses.
The first edition of Spectacles debuted late on a Friday night in September 2016, and they were sold via pop-up vending machines called Snapbots.
The second generation, released in April 2018, added the ability to capture photos—the first release only captured videos—quicker transfer of HD content via Wi-Fi, water-resistant construction, a sleeker frame and more options for frame colors and lens shades.
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