Redditors Talked Up Big Game Ads From GM, Cheetos, State Farm, Doritos

r/TheWeeknd saw a 335% increase in views from Jan. 31 through Feb. 7

r/Buccaneers saw a significant subscriber bump last year when Tom Brady signed with the club Reddit

Fresh off its own surprise Super Bowl ad, Reddit shared details on discussions of other Big Game ads on its platform, saying that General Motors, Cheetos, State Farm and Doritos dominated postgame talk about “best” ads.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.