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Reddit rang in the month of December by introducing several new features across Android, desktop and iOS aimed at boosting engagement on its platform.
“They answer our question of, ‘If other Redditors know other Redditors are viewing the same content, will users be more likely to contribute?’ The answer: Yes,” the company wrote in a blog post Wednesday. “This creates a better user experience and makes Reddit a platform that is engaging with rich media and real-time capabilities.”