NexTech

Publishers and Agencies ‘Brace for Fragmentation’ in Post-Cookie World

BuzzFeed, Vox Media and dentsu discuss first-party data solutions

Adweek
Headshot of Mark Stenberg
By Mark Stenberg

July 27, 2021

As the reign of cookies comes to a close, the digital advertising industry has found itself in a succession crisis.

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Headshot of Mark Stenberg

Mark Stenberg

Mark Stenberg is Adweek's senior media reporter.

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