‘An Investment in Attendance:’ Why Pop-Up Magazine Is Prioritizing Accessibility

The live journalism publisher partnered with disability consultants to expand its audience

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The upcoming fall tour of Pop-Up Magazine will feature a slew of initiatives designed to make its performances accessible to the disabled community, an effort that aims to bolster both its reputational and commercial objectives.

The publisher, which hosts a series of on-stage performances involving personal essays, humor and reporting, worked with the disability consultancy firm LaVant Consulting to ensure its eight-city tour will be able to comfortably accommodate deaf, hard of hearing, blind and low-vision fans, said co-founder Chas Edwards.




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