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Shopify’s Shop Pay secure payment option is now available to all merchants on the ecommerce platform selling on Facebook and Instagram, marking the first time Shop Pay is being extended off Shopify and to social platforms.
Shop Pay is available starting Tuesday in the U.S. within Facebook Pay for all Shopify merchants using Instagram Checkout, and merchants using checkout on Facebook in the U.S. will be added in the coming weeks.
Brands already using Shop Pay include Allbirds,
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