Nickelback Just Remade the Video for ‘Photograph’ as a Hilarious Ad for Google Photos

Singer Chad Kroeger pokes plenty of fun at his own hair with the branded 'lyrical refresh'

"Look at your photographs," urges Google's reboot of the 2005 hit. Google

Making fun of Nickelback, and specifically its video for Photograph, is so easy and commonplace, the joke had long since lost any real comedic value by the time Donald Trump tried it on Twitter in October 2019. (The president’s tweet, which featured a version of the video altered to take a dig at President-elect Joe Biden, was quickly removed for copyright infringement.)

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@griner David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."