New "Small Publisher Edition" of Leading Advertising Software Brings Big Opportunity to Small Publishers
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Phoenix, AZ – September 18, 2008 – Small publishers looking for advertising sales and management software now have a new option to consider: Élan Ad SPE. SPE stands for “Small Publisher Edition,” a new version of The Media Services Group’s Élan Ad system built specifically for small and medium-sized publishers. The SPE product is a return to basics for a company that is better known as a high-water mark in the industry, supporting many of the largest and most well-known media businesses in the world, including Source Interlink (previously Primedia), Penton, Forbes and Wenner Media.
Élan Ad SPE provides the functional scope you would expect with a larger enterprise-level application, including ad sales, billing, contact management and production workflow, while foregoing some of the more complicated features that are rarely, if ever, required in small media businesses.
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