Meet the next generation of consumers where they are now. Join us virtually for The New Consumer, on March 30, for tips from Clutch, Mars Wrigley and more. Sign up for free.
NBC Olympics will produce five daily Shows from the 2020 Summer Olympic Games in Tokyo for Snapchatters in the U.S.
Snap Inc. and NBC Olympics also partnered on the 2016 Summer Olympics in Rio de Janeiro and the 2018 Winter Olympics in PyeongChang, South Korea.
According to Snap, 90% of viewers of its content from the Games in PyeongChang were under the age of 35.
Coverage began July 18—the Opening Ceremony is set for July 23—and it will continue through Aug.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in