NBC Olympics to Produce 5 Daily Shows for Snapchat Users in the US

AR lens 'Train Like an Olympian' will be available via the @Olympics account and Snapcode

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NBC Olympics will produce five daily Shows from the 2020 Summer Olympic Games in Tokyo for Snapchatters in the U.S.

Snap Inc. and NBC Olympics also partnered on the 2016 Summer Olympics in Rio de Janeiro and the 2018 Winter Olympics in PyeongChang, South Korea.

According to Snap, 90% of viewers of its content from the Games in PyeongChang were under the age of 35.

Coverage began July 18—the Opening Ceremony is set for July 23—and it will continue through Aug.



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