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We started the Metaverse Marketing podcast in an effort to better understand where the future of the internet is heading, as well as to help you explore the metaverse. And just as we were doing that, something quite interesting happened.
I believe the Metaverse is the next chapter for the internet and it’s the next chapter for our company too.
Mark Zuckerberg, co-founder and CEO, Meta Platforms, Inc.
Mark Zuckerberg, the founder of Facebook, announced that the company will become a metaverse company and marked the shift with a name change to Meta. If ever there was a timestamp in history, this would be it. While Facebook may be a part of that journey, as we’ve heard it time and time again from experts throughout this season, no one company will own the metaverse and no one person’s vision for the future of the metaverse will prevail. We’re all building it together.
But what will the future of the metaverse look like? In Episode 8 of Adweek’s Metaverse Marketing podcast, we explore what the next decade of the metaverse will look like, how it will enable new kinds of ontological exploration, how brands can future-proof their businesses and enter the metaverse, and the implications of the metaverse on future generations.
You can listen to the episode below, or listen and subscribe to the show on Apple Podcasts, Spotify or wherever you get your podcasts.