Meta Begins Rolling Out 3D Avatars Across Facebook, Instagram, Messenger

Tweaks were implemented to make their look more realistic

Explore how to leverage AI to drive growth at Adweek's virtual event Crack the Code: AI For Marketers on July 20. Register for free.

Meta Monday detailed several updates to Avatars across its various platforms.

The company began rolling out its updated 3D Avatars to Facebook, Instagram DMs, Instagram Stories and Messenger in Canada, Mexico and the U.S., and they can be used as feed posts, profile pictures, stickers and other elements.



image
Meta



image
Meta

The worldwide rollout will take place gradually over the next few months.

Meta general manager for Avatars and identity Aigerim Shorman said in a blog post Monday, “When we released our updated and more expressive Avatars in virtual reality last April, we promised that the same avatar style would one day be available to bring to our other apps.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in