Messenger: How to Use the Coachella Chat Theme

This option adds a pastel landscape to conversations

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

The second weekend of the 2022 Coachella Valley Music and Arts Festival runs April 22-24. To mark the occasion, Messenger released a Coachella chat theme that adds a pastel landscape background to users’ conversations.

When a user activates the Coachella chat theme on a conversation, the conversation’s emoji will automatically be updated to the ferris wheel emoji. In addition, three word effects will automatically be added to the conversation for “coachella,” “artist” and “vibe.”

Our guide will show you how to use the Coachella chat theme in a Messenger conversation.

Note: These screenshots were captured in the Messenger application on iOS.

Step

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in