The New Non-Obsolescence of the Written Word

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A book that I read a few years ago has been popping back into and around my head lately, as I continue my pursuit of the future of reading and the future of our publishing business.

The Swerve, by Stephen Greenblatt, is a great read for anyone, but especially for those in our business who like words and reading (in other words, all of us!). It is partly about a group of medieval scholars who search for lost manuscripts and, more importantly, about one particular information seeker named Poggio Bracciolini, a 15th-century papal clerk and emissary.

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