LinkedIn Foils Attempt to Create 33M+ Fake Accounts

The professional network released its Transparency Report for the first half of 2020

LinkedIn added a new community report category to its Transparency Report covering misinformation LinkedIn

LinkedIn said this week that it thwarted a large-scale effort to create over 33 million fake accounts on its platform.

The professional network shared its Transparency Report for the first half of 2020, saying that during that time period, its automated defenses blocked 98.4% of all fake accounts that it prevented or took down.

Vice president of legal for product and privacy Rob Hallman said in a blog post that over 98% of spam and cam content is removed from LinkedIn before members encounter it.

The professional network also removed more hate speech, harassment, adult content and violent content in the first six months of 2020 than it did in the second half of 2019, which Hallman partially attributed to an overall increase in the volume of conversations on the platform.

LinkedIn received 599 government requests for data during the time period covered by the report, with the bulk (377) coming from the U.S., along with 21 government requests for content removal, 18 of those from China.

Finally, LinkedIn added a new community report category to its Transparency Report covering misinformation, saying that from January through June, it removed 22,846 instances of misinformation, including some related to Covid-19.


david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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