Jellysmack to Bring 5 Series From Creators to Pinterest

Creator platform Jellysmack is teaming up with Pinterest to bring 18-episode series from five top creators to the visual discovery platform. More than 500 elite creators use Jellysmack’s technology, including Brad Mondo, MrBeast, Nas Daily, PewDiePie and Bailey Sarian, and the company said its managed content receives 10 billion views each month, adding that the top 20% of its creator partners each generated more than $1 million on channels it manages in 2021, and the majority generate more than $250,000 per year. Each of the five creators in this initiative collaborated with Jellysmack to develop, distribute and produce the original series, with new episodes to be released every week. The five series are: Crowned Ladies: Talented Black beauticians and stylists share their favorite tips, tricks and tutorials, with topics including fashion, hairstyles and self-care.Emmy Eats World With Emmymade: home chef Emmymade shares flavorful and inventive recipes from around the world, with step-by-step family friendly guides.Home Made With Liz Fenwick: Crafting guru Liz Fenwick shows viewers how to re-create the home décor looks on their “Dream Home” boards without breaking the bank, featuring fun and easy tips.Life’s a Hack With Karina Garcia: New mom Karina Garcia invites viewers into her home to share her favorite baby products, mom hacks and recipes. This show starts Aug. 1.Looks With LauraDIY: Style expert Lauren Riihimaki helps Pinners stay on top of the hottest trends with fresh looks anyone can make at home and shows how they can breathe new life into their existing wardrobe. This show starts Aug 15. Pinterest chief content officer Malik Ducard said in a statement, “Pinterest is a place for creators to inspire others with their passions, to build meaningful engagement and to get rewarded for what they love the most. We are thrilled to partner with Jellysmack to bring even more inspiring content from top creators to the platform as they build their presence with us.” Jellysmack president Sean Atkins added, “Finding the best opportunities for creators to expand their audiences with minimal effort is part of Jellysmack’s core mission. This partnership with Pinterest enables our creators to find real value on another major platform with a hyper-engaged community.” And Jellysmack global head of platform partnerships Stefanie Schwartz said, “Our collaboration with Pinterest is the perfect example of how Jellysmack can add value to both creators and platforms. We’re able to bring the most talented creators to Pinterest and open a new door for our creator partners to expand their audience. It’s a win-win.”

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Jellysmack to Bring 5 Series From Creators to Pinterest

18 episodes apiece are coming from Crowned Ladies, Emmymade, Liz Fenwick, Karina Garcia, LauraDIY

David Cohen

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