Instagram Tests New Ways for Younger Users to Verify Their Ages

Video selfies, social vouching join uploading ID

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

The minimum age to use Instagram in most countries is 13, but it has been established for years that many people younger than that are on the platform, and Instagram is testing new ways to help alleviate that.

Starting Thursday in the U.S., if a user attempts to edit their date of birth from under 18 to 18 or older, they must verify their actual age, with Instagram offering them three options to do so.

As

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in