Instagram @shop Account Rolls Out Valentine’s Day Gift Guide

Starting Feb. 8, daily features will spotlight small businesses across the country

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Instagram’s @shop account fired its Cupid’s arrow in the form of its new Valentine’s Day Gift Guide, which features 15 recommendations for gifts on the site from independent businesses and celebrates the founders behind those businesses.

Instagram said users are already preparing for Feb. 14, as three of the 20 most used emojis on its platform currently are related to Valentine’s Day.

And on Feb. 8, @shop will kick off one week’s worth of daily features spotlighting small businesses around the country and providing gifting inspirations for Instagram users.

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