Instagram @shop Account Rolls Out Valentine’s Day Gift Guide

Starting Feb. 8, daily features will spotlight small businesses across the country

This is just one of the 15 recommendations in the guide Estelle Colored Glass/Instagram

Instagram’s @shop account fired its Cupid’s arrow in the form of its new Valentine’s Day Gift Guide, which features 15 recommendations for gifts on the site from independent businesses and celebrates the founders behind those businesses. David Cohen is editor of Adweek's Social Pro Daily.