Instagram Opens the Door to Live Rooms

4 people can participate at once, up from 2

People who are blocked by any of the participants in a Live Room will not be permitted to join Instagram

Instagram Live videos may start drawing larger crowds with Monday’s introduction of Live Rooms, which brings a taste of Zoom-like Messenger Rooms by doubling the maximum number of participants to four from two.

@9Number9 David Cohen is editor of Adweek's Social Pro Daily.