Instagram: How to Use the Sky Chat Theme

This option is also available in the Messenger app

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

Instagram has a new Sky chat theme that allows users to add a blue sky and clouds to direct message conversations. Our guide will show you how to use the Sky chat theme in the Instagram application.

Note: These screenshots were captured in the Instagram app on iOS. Also note, this Sky chat theme is also available in the Messenger app.

Step 1: Open the Instagram conversation you want to customize and tap the conversation name at the top of the screen.

Screenshot of an Instagram conversation with a red arrow pointing at the conversation name at the top of the screen

Step 2: Tap “Theme.”



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in