Instagram: How to Use the Lo-Fi Chat Theme

Users can customize conversations with a new background

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

Instagram users have a new theme to choose from when customizing the look of their direct message conversations. The Lo-Fi chat theme adds a picture of a city skyline and a relaxing cat to a conversation’s background.

Our guide will show you how to use the Lo-Fi chat theme in the Instagram application.

Note: These screenshots were captured in the Instagram app on iOS.

Step 1: Open the Instagram conversation you want to customize and tap the conversation name at the top of the screen.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in